Beyond commercial success, what underlying cultural shift does the increasing collaboration between gospel artists and secular musicians since the 2010s primarily reflect?

A A strategic effort to increase record sales by appealing to a wider audience, regardless of lyrical content. B A growing recognition of shared values and experiences across different musical genres, fostering dialogue and breaking down perceived barriers. C A lack of originality within the gospel music scene, necessitating borrowing from secular trends. D Pressure from record labels to conform to mainstream musical styles in order to remain relevant.