In what way did the rise of social media platforms (e.g., YouTube, Instagram) in the 2010s influence the careers and reach of independent gospel artists?

A It primarily benefited established gospel record labels, as they had the resources to dominate online advertising and promotion. B It provided independent artists with unprecedented opportunities for self-promotion, direct engagement with fans, and bypassing traditional gatekeepers of the music industry. C It led to a decline in the overall popularity of gospel music, as social media algorithms favored secular content. D It had no significant impact, as radio airplay remained the primary driver of success for gospel artists.