The rise of social media has significantly impacted the gospel music industry. Which of the following is the MOST accurate representation of this impact?

A It has primarily led to a decline in album sales and concert attendance due to widespread piracy. B It has created new avenues for independent artists to gain exposure and connect directly with their audience, bypassing traditional gatekeepers. C It has homogenized the sound of gospel music, as artists strive to create content that appeals to the widest possible audience. D It has diminished the importance of live performances, as artists focus solely on creating viral content.